Deepfake Scams Shake Assam's Internet Community In recent weeks, a series of alarming incidents involving deepfake technology have emerged, rattling residents of Assam, India. Prominent among these is the case of Archita Phukan, whose name gained notoriety following the circulation of fraudulent videos misrepresenting her. These so-called "viral original" videos have ignited a wave of concern, providing a stark reminder of the potential dangers posed by video deepfake technology. Understanding the Viral Phenomenon The rapid spread of the Archita Phukan viral footage has raised significant questions about the authenticity of content on social media. The videos, identified as viral original content, were manipulated using advanced deepfake methods, leading to confusion and alarm among viewers. In a troubling twist, the videos constitute a deepfake scam that has not only misrepresented Phukan but also exploited her image, further contributing to the broader issue of misinformation in Assam, as highlighted in a recent source. The Impact on Society The implications of the video deepfake scam that shook Assam are vast, affecting not just individuals like Phukan but fostering a climate of distrust across social media networks. Users are now more skeptical of the content they consume, as it becomes increasingly challenging to distinguish between real and fabricated media. This has prompted discussions about the ethical use of such technologies and the necessity for regulatory measures to fight against these scams that threaten the integrity of online communication. Furthermore, the situation has escalated to such a degree that news outlets across the region, such as Zoom Bangla, have taken notice, resulting in extensive coverage of the issue. Reports emphasize the dangers of original videos deepfake technology, addressing how easy it is for malicious actors to manipulate content for harmful intentions. This surge of internet zoom discussions highlights the ongoing challenges faced by the digital community in Assam, aiming to reclaim trust in their online spaces. …and then things took a turn
